What is banner?
Online banner ads are ads that are made on your websites but they are not related to your website. By means of an online banner ad placed on your website, you can promote a brand, products or services, as a photo, video or animation for users of your website.
Banner Sizes
One of the mostly done mistakes is related to sizes of banners. Each website has a different banner size. Below are the mostly used banner sizes:
| Size
|
Type
|
GIF size
|
Flash size
|
| 468 x 60 | Full Banner | 20 KB | 30 KB |
| 728 x 90 | Leaderboard | 25 KB | 35 KB |
| 336 x 280 | Square | 25 KB | 35 KB |
| 300 x 250 | Square | 25 KB | 35 KB |
| 250 x 250 | Square | 25 KB | 35 KB |
| 160 x 600 | Skyscraper | 20 KB | 30 KB |
| 120 x 600 | Skyscraper | 20 KB | 30 KB |
| 120 x 240 | Small Skyscraper | 20 KB | 30 KB |
| 240 x 400 | Fat Skyscraper | 25 KB | 35 KB |
| 234 x 60 | Half Banner | 15 KB | 20 KB |
| 180 x 150 | Rectangle | 15 KB | 20 KB |
| 125 x 125 | Square Button | 15 KB | 20 KB |
| 120 x 90 | Button | 10 KB | 20 KB |
| 120 x 60 | Button | 10 KB | 20 KB |
| 88 x 31 | Button | 10 KB | 10 KB |